VENUE MATCHING ACROSS DATA SETS
Consuming, de-duplicating, and matching information about venues that comes from multiple sources is a labor-intensive process rife with errors. With LocalBox, venue-based content from any source can be easily matched to the correct venue page to create a richer experience for consumers.
CONTENT INTEGRATION
Venues can be matched across location data feeds, check-ins, tweets, reviews, weather reports, Flickr photos any content about a place. This data can then be attached to venues and kept up-to-date in real time.
MONETIZE WITH PLACEAD™
LocalBox is integrated with PlaceAd, Placecast's location-based ad serving solution that delivers more relevant advertising using location and time. From hyper-local banner and text ads to location-based coupons, notifications, and sponsored icons on a map—PlaceAd can monetize location in a variety of ways.
HOW IT WORKS
DEVELOPER TOOLS
Enrich your location application with LocalBox's developer tools. This free developer version of LocalBox called MatchAPI features pre-configured tools to discover, clean, and integrate location content into your app.
FEATURES & BENEFITS
LOCAL SEARCH & DISCOVERY
Leveraging maps and listings data, this basic functionality enables end users to search on their phones for things around them and returns results on a map based on their current positions.
DYNAMIC VENUE PAGES
Venue pages can be continuously updated with content that is relevant for that place. From hours of operation and reviews to Flickr photos, all the relevant information for a place can be aggregated from various sources and displayed to the end user.
SOCIAL LOCATION INFORMATION AGGREGATION
LocalBox enables the intake of social data "feeds," matching to a reference location, and display of real-time social information about a place, including check-ins and Tweets.
PUBLIC TRANSIT AND OTHER UTILITIES
Public transit data, traffic, weather—all related real-time information about a particular location can be processed through LocalBox.
TECH SPECS
- Currently managing over 15M business listings, 50M points from a wide variety of sources
- Capable of batch processing millions of records per hour
- Horizontal distributed architecture for scalability
- Automated CRUD management
- Tools for batch exception management, de-duplication, and address parsing
- Sophisticated algorithms for place matching
- Configurable user roles for content access, contribution, and editing
- Linux-based horizontal architecture scalable to 70+ countries
PLATFORM
The Placecast platform solves the problem of managing and monetizing location based content at scale by leveraging technology concepts from supply chain management, web content management systems and online ad serving. With close to 5 years invested in development and 10 patents filed, the Placecast platform brings all of the components required to deliver location-based services at scale to any connected device.
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